Multi-disciplinary designer with a track record of leading creative teams in building thoughtful, user-centered experiences.
Multi-disciplinary designer with a track record of leading creative teams in building thoughtful, user-centered experiences.
Multi-disciplinary designer with a track record of leading creative teams in building thoughtful, user-centered experiences.
Expertise
Expertise
Expertise
Operations
Agile Methodology
Design Leadership
Design Ops
Info Architecture
Project Management
Design
Animation
Brand Identity
Creative Direction
Design Systems
Illustration
Interactive Prototyping
Logo Design
Presentation Design
Print Design
Product Design
Print Design
UI & Visual Design
User Testing
UX & Market Research
Product Design
Presentation Design
Design
Animation
Brand Identity
Creative Direction
Design Systems
Illustration
Interactive Prototyping
Logo Design
Approach
Approach
Approach
Whether designing or leading, I strive to always incorporate the following tenets into my approach and process:
01
Lead with empathy and curiosity
02
Design with anticipation, attention to detail
03
Lean on documented processes, single sources of truth
04
Collaborate and communicate across teams, always
05
Build scalable, component-based design systems
06
Aim for emotional resonance
01
Lead with empathy and curiosity
02
Design with anticipation and attention to detail
03
Lean on documented processes, single sources of truth
04
Collaborate and communicate across teams, always
05
Build scalable, component-based design systems
06
Aim for emotional resonance
01
Lead with empathy and curiosity
02
Design with anticipation, attention to detail
03
Lean on documented processes, single sources of truth
04
Collaborate and communicate across teams, always
05
Build scalable, component-based design systems
06
Aim for emotional resonance
Work
Work
Work
Experience
Experience
Experience
2025, 2013
Asian American International Film Festival
Lead Designer
Developed visual theme and branding for Asian CineVision’s 36th and 48th annual film festivals, overseeing a team of designers on execution across digital and print distribution channels.
2021-24
Rapptr Labs
Chief Creative Officer (2023-24)
Director of Design (2022)
Senior Product Designer
Built and led product design team, established design ops and SOPs, and acted as Scrum Master across all design engagements. Led VIP product work and Rapptr rebrand efforts, while also overseeing recruiting, HR, biz dev, and cross-channel brand implementation.
2016-21
Cadent (fka AdTheorent)
Senior Designer (2018-21)
Brand Designer
Led AdTheorent's rebrand and created collateral for sales, marketing, creative, and strategy arms. Partnered with agencies to concept, build, and launch rich media ad campaigns for brands like Air Canada, Bose, Harley-Davidson, VH1, MTV, Titleist, and the U.S. Dept. of Defense.
2014-15
Lumenary (fka Hyperion)
Senior Designer
Provided branding, art direction, product design, and investor pitch collateral for startup clients—work that helped raise over $82M in capital and funding.
What people are saying
What people are saying
What people are saying
Drew Johnson
CEO, Sellfire
(former CEO, Rapptr)"What Ben means to Rapptr can't be understated. He is one of those individuals where we can define Rapptr history as 'Pre-Ben' and 'Post-Ben.'
Pre-Ben we had a revolving door in Design and couldn't gain any traction and it was a major friction point for our clients. Post-Ben we have a kick-ass Design team absolutely crushing it that our Clients love to work with and designers want to be a part of. He's shown what's possible with vision and hard work. But more importantly than that his compassionate leadership has become a key part of our Rapptr identity in a way that resonates with everyone here. And for that I am very thankful!"
Matt Caruso
Senior Director, BizOps, Backlight
"Ben is hands down one of the best product designers I have ever worked with.
He can move gracefully between consumer-focused mobile apps to enterprise SaaS without skipping a beat. Ben has a way of taking client feedback, considering it, and implementing with a clear point-of-view; he has strong opinions, which strengthens his design expertise. He's also an excellent coworker — open to change, welcoming of new talent, and supportive of those around him. I can't wait for my next chance to work with him!"
Kimina Andersen
COO, Rapptr
"Ben is an extraordinary designer with a deep understanding of product principles and the overall user experience.
His ability to continuously hit the nail on the head with exactly what our clients were looking is admirable, delivering designs that are not only visually stunning but user-centric and highly functional. His innovative ideas and strategic vision truly helped propel our projects forward. It was a privilege to work with Ben and watch how his presence drove our creative initiatives to a new level. I would highly recommend Ben to anyone who is looking for a creative leader that can deliver exceptional designs that you will resonate with. He’s the best!"
Dachelle Dainn Alo
Product Designer, Match Group
"Ben's empathy, attention to detail, and positive attitude all helped to foster a collaborative environment within our design team.
Ben is a fantastic mentor who empowers and drives our team's design approach to complex problems. His ability to provide guidance and constructive feedback to junior designers has led to tremendous professional and personal growth among my colleagues and myself. Additionally, he has been a great counterpart to help bring structure and organization to the company, paving the way for other teams to build strong foundations themselves. Ben's also got a great personality that makes him a pleasure to work with. You'd be lucky to have him on your team.
Cory McAboy
CEO, Rapptr
(Former CTO, Rapptr)"Ben is an exceptional design leader who excels at creating structured design processes and empowering his team to produce top-notch work.
His ability to establish clear processes and procedures brought order to our rapidly growing company. What truly sets Ben apart is his talent for coaching and mentoring designers. Ben's supportive leadership style fosters an environment where designers feel empowered to take risks and push the boundaries of their creativity. Ben is a strategic thinker who understands the importance of aligning design with business goals. He excels at translating complex requirements into intuitive designs that resonate with users. He would be a tremendous asset to any team fortunate enough to work with him."
Danny Gainer
Head of Platform, Sellfire
"Ben has a remarkable talent for creating intuitive and visually appealing mobile and web applications, as well as compelling brand identities.
His keen eye for detail and innovative approach consistently elevate the quality of our work. Beyond his technical expertise, Ben is an outstanding leader. He demonstrates a unique blend of empathy, thoughtfulness, and approachability that makes him a joy to work with. He listens attentively to both clients and team members, ensuring everyone's perspectives are valued and incorporated. I wholeheartedly recommend him for any role or project that requires top-notch design expertise and exemplary leadership.
Drew Johnson
CEO, Sellfire
(former CEO, Rapptr)"What Ben means to Rapptr can't be understated. He is one of those individuals where we can define Rapptr history as 'Pre-Ben' and 'Post-Ben.'
Pre-Ben we had a revolving door in Design and couldn't gain any traction and it was a major friction point for our clients. Post-Ben we have a kick-ass Design team absolutely crushing it that our Clients love to work with and designers want to be a part of. He's shown what's possible with vision and hard work. But more importantly than that his compassionate leadership has become a key part of our Rapptr identity in a way that resonates with everyone here. And for that I am very thankful!"
Matt Caruso
Senior Director, BizOps, Backlight
"Ben is hands down one of the best product designers I have ever worked with.
He can move gracefully between consumer-focused mobile apps to enterprise SaaS without skipping a beat. Ben has a way of taking client feedback, considering it, and implementing with a clear point-of-view; he has strong opinions, which strengthens his design expertise. He's also an excellent coworker — open to change, welcoming of new talent, and supportive of those around him. I can't wait for my next chance to work with him!"
Kimina Andersen
COO, Rapptr
"Ben is an extraordinary designer with a deep understanding of product principles and the overall user experience.
His ability to continuously hit the nail on the head with exactly what our clients were looking is admirable, delivering designs that are not only visually stunning but user-centric and highly functional. His innovative ideas and strategic vision truly helped propel our projects forward. It was a privilege to work with Ben and watch how his presence drove our creative initiatives to a new level. I would highly recommend Ben to anyone who is looking for a creative leader that can deliver exceptional designs that you will resonate with. He’s the best!"
Dachelle Dainn Alo
Product Designer, Match Group
"Ben's empathy, attention to detail, and positive attitude all helped to foster a collaborative environment within our design team.
Ben is a fantastic mentor who empowers and drives our team's design approach to complex problems. His ability to provide guidance and constructive feedback to junior designers has led to tremendous professional and personal growth among my colleagues and myself. Additionally, he has been a great counterpart to help bring structure and organization to the company, paving the way for other teams to build strong foundations themselves. Ben's also got a great personality that makes him a pleasure to work with. You'd be lucky to have him on your team.
Cory McAboy
CEO, Rapptr
(Former CTO, Rapptr)"Ben is an exceptional design leader who excels at creating structured design processes and empowering his team to produce top-notch work.
His ability to establish clear processes and procedures brought order to our rapidly growing company. What truly sets Ben apart is his talent for coaching and mentoring designers. Ben's supportive leadership style fosters an environment where designers feel empowered to take risks and push the boundaries of their creativity. Ben is a strategic thinker who understands the importance of aligning design with business goals. He excels at translating complex requirements into intuitive designs that resonate with users. He would be a tremendous asset to any team fortunate enough to work with him."
Danny Gainer
Head of Platform, Sellfire
"Ben has a remarkable talent for creating intuitive and visually appealing mobile and web applications, as well as compelling brand identities.
His keen eye for detail and innovative approach consistently elevate the quality of our work. Beyond his technical expertise, Ben is an outstanding leader. He demonstrates a unique blend of empathy, thoughtfulness, and approachability that makes him a joy to work with. He listens attentively to both clients and team members, ensuring everyone's perspectives are valued and incorporated. I wholeheartedly recommend him for any role or project that requires top-notch design expertise and exemplary leadership.
Drew Johnson
CEO, Sellfire
(former CEO, Rapptr)"What Ben means to Rapptr can't be understated. He is one of those individuals where we can define Rapptr history as 'Pre-Ben' and 'Post-Ben.'
Pre-Ben we had a revolving door in Design and couldn't gain any traction and it was a major friction point for our clients. Post-Ben we have a kick-ass Design team absolutely crushing it that our Clients love to work with and designers want to be a part of. He's shown what's possible with vision and hard work. But more importantly than that his compassionate leadership has become a key part of our Rapptr identity in a way that resonates with everyone here. And for that I am very thankful!"
Matt Caruso
Senior Director, BizOps, Backlight
"Ben is hands down one of the best product designers I have ever worked with.
He can move gracefully between consumer-focused mobile apps to enterprise SaaS without skipping a beat. Ben has a way of taking client feedback, considering it, and implementing with a clear point-of-view; he has strong opinions, which strengthens his design expertise. He's also an excellent coworker — open to change, welcoming of new talent, and supportive of those around him. I can't wait for my next chance to work with him!"
Kimina Andersen
COO, Rapptr
"Ben is an extraordinary designer with a deep understanding of product principles and the overall user experience.
His ability to continuously hit the nail on the head with exactly what our clients were looking is admirable, delivering designs that are not only visually stunning but user-centric and highly functional. His innovative ideas and strategic vision truly helped propel our projects forward. It was a privilege to work with Ben and watch how his presence drove our creative initiatives to a new level. I would highly recommend Ben to anyone who is looking for a creative leader that can deliver exceptional designs that you will resonate with. He’s the best!"
Dachelle Dainn Alo
Product Designer, Match Group
"Ben's empathy, attention to detail, and positive attitude all helped to foster a collaborative environment within our design team.
Ben is a fantastic mentor who empowers and drives our team's design approach to complex problems. His ability to provide guidance and constructive feedback to junior designers has led to tremendous professional and personal growth among my colleagues and myself. Additionally, he has been a great counterpart to help bring structure and organization to the company, paving the way for other teams to build strong foundations themselves. Ben's also got a great personality that makes him a pleasure to work with. You'd be lucky to have him on your team.
Cory McAboy
CEO, Rapptr
(Former CTO, Rapptr)"Ben is an exceptional design leader who excels at creating structured design processes and empowering his team to produce top-notch work.
His ability to establish clear processes and procedures brought order to our rapidly growing company. What truly sets Ben apart is his talent for coaching and mentoring designers. Ben's supportive leadership style fosters an environment where designers feel empowered to take risks and push the boundaries of their creativity. Ben is a strategic thinker who understands the importance of aligning design with business goals. He excels at translating complex requirements into intuitive designs that resonate with users. He would be a tremendous asset to any team fortunate enough to work with him."
Danny Gainer
Head of Platform, Sellfire
"Ben has a remarkable talent for creating intuitive and visually appealing mobile and web applications, as well as compelling brand identities.
His keen eye for detail and innovative approach consistently elevate the quality of our work. Beyond his technical expertise, Ben is an outstanding leader. He demonstrates a unique blend of empathy, thoughtfulness, and approachability that makes him a joy to work with. He listens attentively to both clients and team members, ensuring everyone's perspectives are valued and incorporated. I wholeheartedly recommend him for any role or project that requires top-notch design expertise and exemplary leadership.