In these capacities, I completed work along three parallel tracks: the first involved working with the organization’s creative director to concept and execute a unique visual identity based on recurring themes identified in the festival’s films that would also honor and commemorate ACV’s 50th anniversary. The second track involved developing a design workflow that integrated external teams where needed, a design ticketing system, brand guidelines, and assembling technical training materials for designers on how to use Figma and Notion, the primary programs (outside of Adobe Creative Cloud) we would be using to complete all design work and to facilitate the process. These documents were supplemented with team walkthrough calls, demos, and recordings to ensure all designers understood their responsibilities while navigating the design process. The last track involved creating a standardized design ecosystem that would support everyday design use. This included setting up project files, a design system library file that house styles, color tokens, assets, and components, and templates for more niche design applications like social media posts and key graphics.